This presentation was developed for healthcare professionals committed to improving quality and reducing racial and ethnic differences in health and healthcare. Healthcare professionals may not be familiar with recent developments in strategies to reduce disparities. This CME course presents evidence-based best practices and practical strategies to reduce discrimination gaps in healthcare quality.
Healthcare marketing has gone primarily online, and although historical best practices of word-of-mouth marketing, referrals, and phone book listings are still applicable in their broadest sense, medical marketing looks very different in 2020. Hosted by Dan Dunlop of Jennings Healthcare Marketing, this webinar will teach you how to develop relevant content, plan and schedule digital media, and provide tips and tools for building your social media following.
Gaining new patients and continuing to grow as a practice is becoming harder and harder to accomplish but is necessary to ensure future viability. Physicians and their practice leadership must become extremely proficient at how to market their practice in today’s ever-changing world. Susan Boydell, Partner with Barlow/McCarthy, will focus on the five must-haves for practice growth including the key components of a strong marketing and referral development plan. Attention will be paid to innovative ideas that can help practices differentiate in a very crowded market.
Our healthcare professionals and facilities continue to put themselves at risk each day while facing workforce shortages, inadequate safety supplies, and insufficient information or changing guidance from federal, state, and local government officials while doing everything they can to treat the patient. Join us as Jon Opelt, Executive Director of Texas Alliance For Patient Access, shares the efforts being made to protect physicians and hospitals from medical liability lawsuits during this trying time.
From evaluating staffing levels and managing patient appointments, to ensuring patient safety and communicating regularly with patients and staff, this guide provides the information practices need to more confidently head in the right direction.
During the 87th Texas legislative session, TMA will work with legislators to navigate budget challenges brought about by the COVID-19 pandemic. They will also work to ensure that nothing interferes with the patient-physician relationship so that physicians can be there when their patients need them. Dr. Diana Fite, TMA President, will speak to how you can help in this effort and participate in TMA advocacy events during this session.
Whether you are a novice or a seasoned negotiator, payer contracts can be complicated and difficult to interpret, even with an attorney or a consultant by your side. Join us for the next presentation in our virtual speaker series, DCMS Connect: Successful Provider and Payer Contract Negotiations. Dr. Christopher Crow, CEO of Catalyst Health Network, shared his experiences and knowledge on contract negotiations.
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